[flashvideo file=http://www.youtube.com/watch?v=FWQ-GJ1DqwY /] The Minnesota Nurses Association is one union to watch when it comes to social media organizing and any employer still complacent about social media organizing should take notice. In an MNA SlideShare presentation, the union lays out how it uses Facebook to network and engage not just its members, but patients, celebrities, politicians and the general public. Facebook also allows the union to share stories, flyers and videos with members, the media and a complex web of union friendlies during campaigns. It’s also worthwhile to see how the union dominates media coverage in this YouTube video. Be sure to visit the LRI Union Free YouTube Channel to view this and other entertaining and informative videos.
