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I just wanted to take a moment and personally thank you for lending us your expertise and hard work in helping [Company Name Withheld] remain Union-Free. You were instrumental in helping me stop the Teamsters, who had been previously batting 1000 against [Company Name]; winning several elections against this past year. With a resounding 50% margin of victory, I believe we sent them a clear message that we intend to remain union-free.
S. Loe

Superb structure and content advisory for the LM avalanche approaching. I particularly liked the tripwire commentary and redirection to the Jump team. Then there are those masterful remarks in the communications tips, especially the employee-centric point.. Liked the set up to the toxic employee in a compressed time period...should be appealing to most managers.
W. Moyer

Hi Phil, I would like to thank your team on our recent victory over the IAFF in our election on Friday. We won with about 2/3 of the votes in our favor. I could not have done it without the great work of Scott. He got to the root of the problem almost immediately and got me headed in the right direction. Thanks again for your expert help.
W. Woodcock

Employee Free Choice: Why We All Owe A Debt to Wal-Mart

Wal-Mart gets a lot of bad publicity. That’s what happens when you are the big dog. But you learn to take those shots with a large grain of salt. Especially if you are in the labor relations part of the business, where just about anything you do is likely to make the front pages of hundreds of union and other anti-corporate blogs – if not the occasional Wall Street Journal article.

Recently Wal-Mart was ambushed with complaints that its labor relations training on the Employee Free Choice Act violated the federal election laws. The main thrust of the allegation was that Wal-Mart was telling its hourly supervisors to vote against Barack Obama and other Democrats in the November elections. Unions filed a complaint with the Federal Election Commission two weeks later.

There are a couple of major problems with the story, none of which – shockingly – ever made the news coverage. First, the main complainants people who regularly post on the anti-Wal-Mart site sponsored by the SEIU (who, along with the other Change to Win brothers and sisters, are investing millions of dollars telling their members to vote for Obama). That doesn’t make the complaints false of course, but it is one of those things that might make a reporter go, “hmmm.”

Second, Wal-Mart has every right – certainly a First Amendment right and an 8(c) right under the National Labor Relations Act – to communicate its belief that the Employee Free Choice Act is a bad policy. They obviously should not communicate how to vote to “restricted class” employees (frankly I don’t even think it is a good idea to tell anyone how to vote – restricted class or not). But everything I’ve read about what was said in the meetings leaves this question murky at best. I still haven’t heard the “digital recording” of the meeting that was supposed to be released – unions are probably waiting to time that “bombshell” – but the quotes supposedly taken from it aren’t FEC violations (although they may be unfair labor practices).

It is pretty obvious that what happened here is that a Wal-Mart manager (and at this point I don’t think even one person has been identified) editorialized a bit during these meetings about the Democrats who support the EFCA. Certainly to “restricted class” people they shouldn’t talk about parties or candidates. But Wal-Mart was very clear about the simple fact that the Employee Free Choice Act is a disastrous policy choice and no matter who your candidate they should know how you feel about it. That is exactly what top management at Wal-Mart has been saying all along – before and after the WSJ story broke. There is no confusion about this, unless you are a union hell-bent on organizing Wal-Mart.

And while the PR and government relations folks may not like to hear it, it would make absolutely no difference what Wal-Mart managers actually said about the Free Choice Act. It would have been exactly the same story. The good news is that in the face of a near-certain PR mess Wal-Mart management – from the very top of the company – still chose to take a stand.

And that is the most important lesson of all to take from this incident. Unions have no interest in free speech (which is why they are working so hard to get the EFCA passed in the first place). Wal-Mart knows it is going to get blasted any time it takes a stand on the EFCA. Yet they have the back bone to do it. They go out and do what every other employer in America should be doing right now – telling their employees about this misguided and massively destructive policy. What is YOUR company doing?

1 comment to Employee Free Choice: Why We All Owe A Debt to Wal-Mart

  • Duncan

    Wal-Mart is responsible for driving wages lower and lower in our country and they will not stop in doing so. You must have a balance. Never just the corporate side but also the worker side. What happens if a supervisor doesn't like how you part your hair and fires you? Who will take your side? What if there is a personality conflict between a worker and a supervisor? No one can prevent that from happening without union representation. One union organizar shouldn't think that he can destroy a union. There are hundreds of unions in the US that you don't even know exists. I live in Virginia, 15 minutes from Washington DC. There are historical battlefields etc. in this area and Wal Mart was preparing to build one of their big box stores very near the Mananas Battle field, If it wasn't for Americans that love there country, they would have built their store. They were able to have a federal court to stop them from building their big box store. Several years ago, Disney wanted to build a theme park in the same general area and concerned citizens took them to court and Disney lost. Corporations do what they do because their function is to make as big a profit as they can. They do this on the backs of the underdog. I am a proud member of the greatest generation. Who do you think made this country great? It was the liberals. If it wasn't for the unions, you would be working Sundays and holidays. You would have no sick leave or vacation time. The younger people today take their work benefits for granted. Years ago when unions first started, the corporate thugs were sent out to attack the works on the picket line. If the thugs had difficulty in breaking up the picket line corporations then would call the police and the police would gun down the workers. Samuel Gompers was the man that started unions. Read your history and find out why he wanted to fight for the working man. Don't forget that the unions fought to get the holidays off. Unions are not a perfect entity, nor are the corporations. Wal-Mart has dropped their prices so far that the Mom and Pop businesses cannot compete and Wal-Mart could care less. Wages are lower now than they were in '70s. The banks are not unionized. They have stolen billions of dollars from the tax payers. When will you get you share back? You won't. I wonder what right wing nuts started this web site? I will never know.

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